Maybank – MAE Booth at Good Vibes Festival 2019

What We Did

Good vibes? Check. Rain? Double check. Muddy ground? No problem. At the 2019 Good Vibes Festival, Malaysia’s biggest celebration of music, art, and culture, we turned Maybank’s MAE booth into an experience no one could resist—rain or shine.

With a double-deck booth that stood tall against the elements, we created an interactive hub of fun, redemption, and engagement that lit up the festival grounds and brought smiles to thousands of festival-goers.

Client

Maybank

Year

2019

Sector
  • Creative Proposal
  • 2D Layout & 3D Visualization
  • Activations: Booth Activities & Redemption
  • Design Production: Booth Fabrication, Sound & Lights Programming

The Challenge

“Heavy Rain, Fog, Mud—And a Double-Deck Booth?”

The weather had other plans. Setting up a secure, double-deck structure on muddy festival grounds was no easy feat. But when it comes to focus and execution, the Chojeom team doesn’t back down. The result? A booth that wasn’t just sturdy—it was a showstopper.

How We Made It Happen

“Sliding, Smiling, and Signing Up: The MAE Experience”

Big Ideas, Bigger Fun:
The booth’s centrepiece? An adult-sized tube slide that screamed fun and caught every attendee’s eye. Rain or no rain, the energy stayed high as festival-goers lined up to slide, smile, and share the joy.

Rewarding Engagement:
Visitors who registered for MAE, Maybank’s e-wallet service, were rewarded with exclusive merchandise. The redemption activities kept the crowd buzzing and made sign-ups feel as exciting as the festival itself.

Design That Stole the Spotlight:
Despite the challenging setup, we delivered a mesmerizing booth design—complete with standout sound, lights, and seamless fabrication—that held its ground and looked stunning through the fog and mud.

The Impact

“A Booth That Made Waves—And Smiles—Through the Storm”

The Maybank MAE booth became a festival highlight, with crowds lining up for activities, rewards, and pure fun. The energy was contagious, the sign-ups exceeded expectations, and the aftermovie shared by Maybank captured it all: happy people, great vibes, and a booth that delivered on every front.

At Chojeom, we don’t just build booths—we create experiences that focus on what matters: engagement, joy, and impact.

Need your story told with focus, creativity, and impact?
Let’s make it happen—together.